Hi, I’m Allie.
I design scalable product systems for app and web platforms to grow user engagement and revenue.
London-based Product Designer with 10+ years of experience in B2B2C, leading end-to-end product strategy, platform design, monetization, growth strategy, and AI-enabled workflows.
Get in touch: alliegillebo@gmail.com
Selected Product Work
Vox Media & NY Magazine Content Distribution Tool
Flexible content distribution tool that increased article impressions and reduced paid distribution costs across Vox Media's publishing network.
Product strategy • UX/UI design • User testing • Systems design • Prototyping • Implementation
Eater App Collaborative Dining Planner
A mobile app expansion to drive new user acquisition and increase engagement across Eater’s platform.
Product strategy • Competitive research • UX design • Interaction design • UI design • Prototyping
A scalable native advertising product system to monetize SB Nation’s fan communities while preserving the experience that made them valuable.
SB Nation Community Advertising Platform
Product strategy • Opportunity definition • Market research • UX strategy • Prototyping
Also, I have a habit of collecting credentials.
Master of Science, User Experience | Ira A. Fulton Schools of Engineering at Arizona State University
Advanced Figma Certification | Design Lab
Full Stack Web Development Immersive | Skillspire